Talent Magnetism offers straightforward, easy-to-apply techniques that help managers navigate the challenges of attracting and keeping talent to foster innovation and fuel growth.

Roberta Matuson, bestselling author of Suddenly in Charge and award-winning management consultant, shows you how with:

* Fresh techniques and creative ways to build an organization with talent magnetism, where top talent is pulled in with minimal effort on the employer’s part.
* Proven methods which focus on what today’s post-recession workers value most. Hint: It isn’t what you think!
* Case studies of organizations that have achieved “magnetic” status without Toyotasized budgets.
* Rules of Attraction: recommendations to propel you forward at warp speed.

Drawing on real-life case studies and examples, Matuson demonstrates the new rules of workplace attraction and retention, helping you and your organization develop irresistible talent magnetism.

Reviews

Talent Magnetism is the missing book from most executive shelves. We have works on finance, marketing, operations, and research. But the engine that drives all of these areas needs talent for fuel, and Roberta Matuson can help you find and maximize the horsepower from that fuel. This book should be first before all others.
Alan Weiss, PhD, Author of Million Dollar Consulting, The Consulting Bible, and 50 other books.
With her signature humor and conversational writing style Roberta guides you through the process of making your workplace “magnetic” to attract true super star talent, keep them there, and know when to set them free. This, at times laugh out loud, but always informative and brutally honest, guide presents achievable steps to help even the most stodgy of institutions move and shake with today’s talent pool. Because of her writing style it doesn’t feel like you are reading a “business guide book” and might even be something you choose to read twice just in case you missed something the first time through! If you find yourself in an organization where your employees act more like anchors than turbo charged engines driving your business towards success, start reading now!
Andrew Ashley, Vice President, Bank of America
Roberta Matuson does a masterful job of de-mystifying a critically important topic that eludes so many companies. This book is both a call to action and a prescription for success, complete with specific qualities that make companies talent magnets, and live examples of individuals and organizations that have successfully adopted those qualities. This is a "must read" for anyone who is interested in creating an enterprise that consistently attracts and, more importantly, retains great people who will truly make a difference.
Jerel Golub, President, CEO, Price Chopper Supermarkets
The hiring pool is changing rapidly in the US and this is changing the DNA of our organizations. Talent Magnetism provides key principles on who to hire, motivate, retain and lead teams in this new world economy.
Matthew Androski, Vice President GM America Sales at Mindjet
Roberta Matuson’s insight has effectively provided us the blueprint for transforming our human capital from mediocre to magnetic, thereby attracting the right talent for our organization! Talent Magnetism is a must read for the CEO and HR professional that believes in the old “business as usual” human capital strategy will sustain their organizational needs in today’s talent scarcity.
Joanne Berwald, Vice President of Corporate Human Resources, Mestek, Inc.
Talent Magnetism is an exhilarating book. The workplace is ever- changing and Roberta continues to capture this in Talent Magnetism by sharing best practices and key recommendations to stay ahead of the game.
Mary L. Froehlich, COO, Sydney Associates, Inc.